I received a phone call today from the Chamber of Commerce. They want to offer a seminar series for it's members. I was recommended to lead the Social Media seminar. Will I do it? Absolutely! My experience has value as a business owner. That value is that as I share my experiences I am recognized as an expert in a field. It does help that our business offers services that help people establish their brands in Social Media. It is a paid service, so why would I want to show others how to do something I get paid for on a regular basis? On occasion, as a guru, or the expert in my field, I can request payment for leading the seminar. Or, if I am a speaker at a trade show, I can get my expenses covered for the trip that I was going to make any way. But, most importantly, I offer other marketing services and the attendees may need items like signs, a website, or any number of print design services we offer.

You can be the guru as well. Talk with your local chamber or your trade associations to see if there would be an interest in a training presentation. If there is an interest, negotiate your own compensation or package. A stipend isn't always required. If you feel you can gain business over the long term, consider volunteering your time.